世界のモバイル付加価値サービス（VAS）市場規模・現状・予測（2021年-2027年）

• 英文タイトル：Global Mobile Value-Added Services (VAS) Market Size, Status and Forecast 2021-2027

• レポートコード：QYR2104Z3863 • 出版社/出版日：QYResearch / 2021年4月 ※2025年版があります。お問い合わせください。 • レポート形態：英文、PDF、125ページ • 納品方法：Eメール（納期：3日） • 産業分類：情報技術、通信

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レポート概要

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QYResearch社発行の本調査資料では、モバイル付加価値サービス（VAS）のグローバル市場（2016年～2027年）について調べ、市場動向、主要企業の市場シェア、種類別市場規模（ショートメッセージングサービス（SMS）、マルチメディアメッセージングサービス（MMS）、位置情報サービス、モバイルメール・IM、モバイルマネー、モバイル広告、モバイルインフォテインメント）、用途別市場規模（金融、メディア・エンターテインメント、医療、教育、小売、政府、通信・IT、その他）、主要地域別市場規模（北米、アメリカ、ヨーロッパ、アジア、日本、中国、韓国、インド、東南アジア、中南米、中東、アフリカ等）、関連企業情報などを掲載しています。 ・市場概要 ・モバイル付加価値サービス（VAS）の市場動向 ・企業の競争状況、市場シェア ・モバイル付加価値サービス（VAS）の種類別市場規模（ショートメッセージングサービス（SMS）、マルチメディアメッセージングサービス（MMS）、位置情報サービス、モバイルメール・IM、モバイルマネー、モバイル広告、モバイルインフォテインメント） ・モバイル付加価値サービス（VAS）の用途別市場規模（金融、メディア・エンターテインメント、医療、教育、小売、政府、通信・IT、その他） ・モバイル付加価値サービス（VAS）の北米市場規模2016-2027（アメリカ、カナダ） ・モバイル付加価値サービス（VAS）のヨーロッパ市場規模2016-2027（ドイツ、フランス、イギリス等） ・モバイル付加価値サービス（VAS）のアジア市場規模2016-2027（日本、中国、韓国、インド、東南アジア等） ・モバイル付加価値サービス（VAS）の中南米市場規模2016-2027（メキシコ、ブラジル） ・モバイル付加価値サービス（VAS）の中東・アフリカ市場規模2016-2027（トルコ、サウジアラビア等） ・主要企業情報（America Movil、Apple、Comviva Technologies、Google、AT&T、Blackberry、CanvasM Technologies、KongZhong、Near (AdNear)、Nokia、OnMobile、Samsung、Sprint、Vodafone、ZTE） ・結論

Mobile value added services (MVAS) are defined as mobile services that are offered by mobile service providers apart from the voice communication services.
The quick innovations in technology have led to the evolution of MVAS beyond the voice communication services. It helps mobile service providers to create and sustain new revenue streams and drive ARPU. Rising mobile phones, network penetration, and increased return on marketing spend are some of the factors driving the mobile value added services market. Social media offer new opportunities for the vendors. Whereas, privacy concerns is the key challenge being faced by the marketers in the MVAS ecosystem.

Market Analysis and Insights: Global Mobile Value-Added Services (VAS) Market
The global Mobile Value-Added Services (VAS) market size is projected to reach US$ XX million by 2026, from US$ XX million in 2019, at a CAGR of XX% during 2021-2026.
With industry-standard accuracy in analysis and high data integrity, the report makes a brilliant attempt to unveil key opportunities available in the global Mobile Value-Added Services (VAS) market to help players in achieving a strong market position. Buyers of the report can access verified and reliable market forecasts, including those for the overall size of the global Mobile Value-Added Services (VAS) market in terms of revenue.
On the whole, the report proves to be an effective tool that players can use to gain a competitive edge over their competitors and ensure lasting success in the global Mobile Value-Added Services (VAS) market. All of the findings, data, and information provided in the report are validated and revalidated with the help of trustworthy sources. The analysts who have authored the report took a unique and industry-best research and analysis approach for an in-depth study of the global Mobile Value-Added Services (VAS) market.

Global Mobile Value-Added Services (VAS) Scope and Market Size
Mobile Value-Added Services (VAS) market is segmented by company, region (country), by Type, and by Application. Players, stakeholders, and other participants in the global Mobile Value-Added Services (VAS) market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application in terms of revenue and forecast for the period 2016-2027.

Segment by Type
Short Messaging Service (SMS)
Multimedia Messaging Service (MMS)
Location Based Services
Mobile Email & IM
Mobile Money
Mobile Advertising
Mobile Infotainment

Segment by Application
BFSI
Media and Entertainment
Healthcare
Education
Retail
Government
Telecom & IT
Others

By Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Nordic
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA

By Company
America Movil
Apple
Comviva Technologies
Google
AT&T
Blackberry
CanvasM Technologies
KongZhong
Near (AdNear)
Google
AT&T
Samsung
Sprint

レポート目次

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1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Mobile Value-Added Services (VAS) Market Size Growth Rate by Type: 2016 VS 2021 VS 2027
1.2.2 Short Messaging Service (SMS)
1.2.3 Multimedia Messaging Service (MMS)
1.2.4 Location Based Services
1.2.5 Mobile Email & IM
1.2.6 Mobile Money
1.2.7 Mobile Advertising
1.2.8 Mobile Infotainment
1.3 Market by Application
1.3.1 Global Mobile Value-Added Services (VAS) Market Share by Application: 2016 VS 2021 VS 2027
1.3.2 BFSI
1.3.3 Media and Entertainment
1.3.4 Healthcare
1.3.5 Education
1.3.6 Retail
1.3.7 Government
1.3.8 Telecom & IT
1.3.9 Others
1.4 Study Objectives
1.5 Years Considered

2 Global Growth Trends
2.1 Global Mobile Value-Added Services (VAS) Market Perspective (2016-2027)
2.2 Mobile Value-Added Services (VAS) Growth Trends by Regions
2.2.1 Mobile Value-Added Services (VAS) Market Size by Regions: 2016 VS 2021 VS 2027
2.2.2 Mobile Value-Added Services (VAS) Historic Market Share by Regions (2016-2021)
2.2.3 Mobile Value-Added Services (VAS) Forecasted Market Size by Regions (2022-2027)
2.3 Mobile Value-Added Services (VAS) Industry Dynamic
2.3.1 Mobile Value-Added Services (VAS) Market Trends
2.3.2 Mobile Value-Added Services (VAS) Market Drivers
2.3.3 Mobile Value-Added Services (VAS) Market Challenges
2.3.4 Mobile Value-Added Services (VAS) Market Restraints

3 Competition Landscape by Key Players
3.1 Global Top Mobile Value-Added Services (VAS) Players by Revenue
3.1.1 Global Top Mobile Value-Added Services (VAS) Players by Revenue (2016-2021)
3.1.2 Global Mobile Value-Added Services (VAS) Revenue Market Share by Players (2016-2021)
3.2 Global Mobile Value-Added Services (VAS) Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
3.3 Players Covered: Ranking by Mobile Value-Added Services (VAS) Revenue
3.4 Global Mobile Value-Added Services (VAS) Market Concentration Ratio
3.4.1 Global Mobile Value-Added Services (VAS) Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Mobile Value-Added Services (VAS) Revenue in 2020
3.5 Mobile Value-Added Services (VAS) Key Players Head office and Area Served
3.6 Key Players Mobile Value-Added Services (VAS) Product Solution and Service
3.7 Date of Enter into Mobile Value-Added Services (VAS) Market
3.8 Mergers & Acquisitions, Expansion Plans

4 Mobile Value-Added Services (VAS) Breakdown Data by Type
4.1 Global Mobile Value-Added Services (VAS) Historic Market Size by Type (2016-2021)
4.2 Global Mobile Value-Added Services (VAS) Forecasted Market Size by Type (2022-2027)

5 Mobile Value-Added Services (VAS) Breakdown Data by Application
5.1 Global Mobile Value-Added Services (VAS) Historic Market Size by Application (2016-2021)
5.2 Global Mobile Value-Added Services (VAS) Forecasted Market Size by Application (2022-2027)

6 North America
6.1 North America Mobile Value-Added Services (VAS) Market Size (2016-2027)
6.2 North America Mobile Value-Added Services (VAS) Market Size by Type
6.2.1 North America Mobile Value-Added Services (VAS) Market Size by Type (2016-2021)
6.2.2 North America Mobile Value-Added Services (VAS) Market Size by Type (2022-2027)
6.2.3 North America Mobile Value-Added Services (VAS) Market Size by Type (2016-2027)
6.3 North America Mobile Value-Added Services (VAS) Market Size by Application
6.3.1 North America Mobile Value-Added Services (VAS) Market Size by Application (2016-2021)
6.3.2 North America Mobile Value-Added Services (VAS) Market Size by Application (2022-2027)
6.3.3 North America Mobile Value-Added Services (VAS) Market Size by Application (2016-2027)
6.4 North America Mobile Value-Added Services (VAS) Market Size by Country
6.4.1 North America Mobile Value-Added Services (VAS) Market Size by Country (2016-2021)
6.4.2 North America Mobile Value-Added Services (VAS) Market Size by Country (2022-2027)
6.4.3 United States
6.4.3 Canada

7 Europe
7.1 Europe Mobile Value-Added Services (VAS) Market Size (2016-2027)
7.2 Europe Mobile Value-Added Services (VAS) Market Size by Type
7.2.1 Europe Mobile Value-Added Services (VAS) Market Size by Type (2016-2021)
7.2.2 Europe Mobile Value-Added Services (VAS) Market Size by Type (2022-2027)
7.2.3 Europe Mobile Value-Added Services (VAS) Market Size by Type (2016-2027)
7.3 Europe Mobile Value-Added Services (VAS) Market Size by Application
7.3.1 Europe Mobile Value-Added Services (VAS) Market Size by Application (2016-2021)
7.3.2 Europe Mobile Value-Added Services (VAS) Market Size by Application (2022-2027)
7.3.3 Europe Mobile Value-Added Services (VAS) Market Size by Application (2016-2027)
7.4 Europe Mobile Value-Added Services (VAS) Market Size by Country
7.4.1 Europe Mobile Value-Added Services (VAS) Market Size by Country (2016-2021)
7.4.2 Europe Mobile Value-Added Services (VAS) Market Size by Country (2022-2027)
7.4.3 Germany
7.4.4 France
7.4.5 U.K.
7.4.6 Italy
7.4.7 Russia
7.4.8 Nordic

8 Asia-Pacific
8.1 Asia-Pacific Mobile Value-Added Services (VAS) Market Size (2016-2027)
8.2 Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Type
8.2.1 Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Type (2016-2021)
8.2.2 Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Type (2022-2027)
8.2.3 Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Type (2016-2027)
8.3 Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Application
8.3.1 Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Application (2016-2021)
8.3.2 Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Application (2022-2027)
8.3.3 Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Application (2016-2027)
8.4 Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Region
8.4.1 Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Region (2016-2021)
8.4.2 Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Region (2022-2027)
8.4.3 China
8.4.4 Japan
8.4.5 South Korea
8.4.6 Southeast Asia
8.4.7 India
8.4.8 Australia

9 Latin America
9.1 Latin America Mobile Value-Added Services (VAS) Market Size (2016-2027)
9.2 Latin America Mobile Value-Added Services (VAS) Market Size by Type
9.2.1 Latin America Mobile Value-Added Services (VAS) Market Size by Type (2016-2021)
9.2.2 Latin America Mobile Value-Added Services (VAS) Market Size by Type (2022-2027)
9.2.3 Latin America Mobile Value-Added Services (VAS) Market Size by Type (2016-2027)
9.3 Latin America Mobile Value-Added Services (VAS) Market Size by Application
9.3.1 Latin America Mobile Value-Added Services (VAS) Market Size by Application (2016-2021)
9.3.2 Latin America Mobile Value-Added Services (VAS) Market Size by Application (2022-2027)
9.3.3 Latin America Mobile Value-Added Services (VAS) Market Size by Application (2016-2027)
9.4 Latin America Mobile Value-Added Services (VAS) Market Size by Country
9.4.1 Latin America Mobile Value-Added Services (VAS) Market Size by Country (2016-2021)
9.4.2 Latin America Mobile Value-Added Services (VAS) Market Size by Country (2022-2027)
9.4.3 Mexico
9.4.4 Brazil

10 Middle East & Africa
10.1 Middle East & Africa Mobile Value-Added Services (VAS) Market Size (2016-2027)
10.2 Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Type
10.2.1 Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Type (2016-2021)
10.2.2 Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Type (2022-2027)
10.2.3 Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Type (2016-2027)
10.3 Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Application
10.3.1 Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Application (2016-2021)
10.3.2 Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Application (2022-2027)
10.3.3 Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Application (2016-2027)
10.4 Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Country
10.4.1 Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Country (2016-2021)
10.4.2 Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Country (2022-2027)
10.4.3 Turkey
10.4.4 Saudi Arabia
10.4.5 UAE

11 Key Players Profiles
11.1 America Movil
11.1.1 America Movil Company Details
11.1.2 America Movil Business Overview
11.1.3 America Movil Mobile Value-Added Services (VAS) Introduction
11.1.4 America Movil Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.1.5 America Movil Recent Development
11.2 Apple
11.2.1 Apple Company Details
11.2.2 Apple Business Overview
11.2.3 Apple Mobile Value-Added Services (VAS) Introduction
11.2.4 Apple Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.2.5 Apple Recent Development
11.3 Comviva Technologies
11.3.1 Comviva Technologies Company Details
11.3.2 Comviva Technologies Business Overview
11.3.3 Comviva Technologies Mobile Value-Added Services (VAS) Introduction
11.3.4 Comviva Technologies Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.3.5 Comviva Technologies Recent Development
11.4 Google
11.4.1 Google Company Details
11.4.2 Google Business Overview
11.4.3 Google Mobile Value-Added Services (VAS) Introduction
11.4.4 Google Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.4.5 Google Recent Development
11.5 AT&T
11.5.1 AT&T Company Details
11.5.2 AT&T Business Overview
11.5.3 AT&T Mobile Value-Added Services (VAS) Introduction
11.5.4 AT&T Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.5.5 AT&T Recent Development
11.6 Blackberry
11.6.1 Blackberry Company Details
11.6.2 Blackberry Business Overview
11.6.3 Blackberry Mobile Value-Added Services (VAS) Introduction
11.6.4 Blackberry Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.6.5 Blackberry Recent Development
11.7 CanvasM Technologies
11.7.1 CanvasM Technologies Company Details
11.7.2 CanvasM Technologies Business Overview
11.7.3 CanvasM Technologies Mobile Value-Added Services (VAS) Introduction
11.7.4 CanvasM Technologies Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.7.5 CanvasM Technologies Recent Development
11.8 KongZhong
11.8.1 KongZhong Company Details
11.8.2 KongZhong Business Overview
11.8.3 KongZhong Mobile Value-Added Services (VAS) Introduction
11.8.4 KongZhong Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.8.5 KongZhong Recent Development
11.9 Near (AdNear)
11.9.1 Near (AdNear) Company Details
11.9.2 Near (AdNear) Business Overview
11.9.3 Near (AdNear) Mobile Value-Added Services (VAS) Introduction
11.9.4 Near (AdNear) Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.9.5 Near (AdNear) Recent Development
11.10 Nokia
11.10.1 Nokia Company Details
11.10.2 Nokia Business Overview
11.10.3 Nokia Mobile Value-Added Services (VAS) Introduction
11.10.4 Nokia Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.10.5 Nokia Recent Development
11.11 OnMobile
11.11.1 OnMobile Company Details
11.11.2 OnMobile Business Overview
11.11.3 OnMobile Mobile Value-Added Services (VAS) Introduction
11.11.4 OnMobile Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.11.5 OnMobile Recent Development
11.12 Samsung
11.12.1 Samsung Company Details
11.12.2 Samsung Business Overview
11.12.3 Samsung Mobile Value-Added Services (VAS) Introduction
11.12.4 Samsung Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.12.5 Samsung Recent Development
11.13 Sprint
11.13.1 Sprint Company Details
11.13.2 Sprint Business Overview
11.13.3 Sprint Mobile Value-Added Services (VAS) Introduction
11.13.4 Sprint Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.13.5 Sprint Recent Development
11.14 Vodafone
11.14.1 Vodafone Company Details
11.14.2 Vodafone Business Overview
11.14.3 Vodafone Mobile Value-Added Services (VAS) Introduction
11.14.4 Vodafone Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.14.5 Vodafone Recent Development
11.15 ZTE
11.15.1 ZTE Company Details
11.15.2 ZTE Business Overview
11.15.3 ZTE Mobile Value-Added Services (VAS) Introduction
11.15.4 ZTE Revenue in Mobile Value-Added Services (VAS) Business (2016-2021)
11.15.5 ZTE Recent Development

12 Analyst’s Viewpoints/Conclusions

13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details

List of Tables
Table 1. Global Mobile Value-Added Services (VAS) Market Size Growth Rate by Type (US$ Million):2016 VS 2021 VS 2027
Table 2. Key Players of Short Messaging Service (SMS)
Table 3. Key Players of Multimedia Messaging Service (MMS)
Table 4. Key Players of Location Based Services
Table 5. Key Players of Mobile Email & IM
Table 6. Key Players of Mobile Money
Table 7. Key Players of Mobile Advertising
Table 8. Key Players of Mobile Infotainment
Table 9. Global Mobile Value-Added Services (VAS) Market Size Growth by Application (US$ Million): 2016 VS 2021 VS 2027
Table 10. Global Mobile Value-Added Services (VAS) Market Size by Regions (US$ Million): 2016 VS 2021 VS 2027
Table 11. Global Mobile Value-Added Services (VAS) Market Size by Regions (2016-2021) & (US$ Million)
Table 12. Global Mobile Value-Added Services (VAS) Market Share by Regions (2016-2021)
Table 13. Global Mobile Value-Added Services (VAS) Forecasted Market Size by Regions (2022-2027) & (US$ Million)
Table 14. Global Mobile Value-Added Services (VAS) Market Share by Regions (2022-2027)
Table 15. Mobile Value-Added Services (VAS) Market Trends
Table 16. Mobile Value-Added Services (VAS) Market Drivers
Table 17. Mobile Value-Added Services (VAS) Market Challenges
Table 18. Mobile Value-Added Services (VAS) Market Restraints
Table 19. Global Mobile Value-Added Services (VAS) Revenue by Players (2016-2021) & (US$ Million)
Table 20. Global Mobile Value-Added Services (VAS) Market Share by Players (2016-2021)
Table 21. Global Top Mobile Value-Added Services (VAS) Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Mobile Value-Added Services (VAS) as of 2020)
Table 22. Ranking of Global Top Mobile Value-Added Services (VAS) Companies by Revenue (US$ Million) in 2020
Table 23. Global 5 Largest Players Market Share by Mobile Value-Added Services (VAS) Revenue (CR5 and HHI) & (2016-2021)
Table 24. Key Players Headquarters and Area Served
Table 25. Key Players Mobile Value-Added Services (VAS) Product Solution and Service
Table 26. Date of Enter into Mobile Value-Added Services (VAS) Market
Table 27. Mergers & Acquisitions, Expansion Plans
Table 28. Global Mobile Value-Added Services (VAS) Market Size by Type (2016-2021) (US$ Million)
Table 29. Global Mobile Value-Added Services (VAS) Revenue Market Share by Type (2016-2021)
Table 30. Global Mobile Value-Added Services (VAS) Forecasted Market Size by Type (2022-2027) (US$ Million)
Table 31. Global Mobile Value-Added Services (VAS) Revenue Market Share by Type (2022-2027) & (US$ Million)
Table 32. Global Mobile Value-Added Services (VAS) Market Size Share by Application (2016-2021) & (US$ Million)
Table 33. Global Mobile Value-Added Services (VAS) Revenue Market Share by Application (2016-2021)
Table 34. Global Mobile Value-Added Services (VAS) Forecasted Market Size by Application (2022-2027) (US$ Million)
Table 35. Global Mobile Value-Added Services (VAS) Revenue Market Share by Application (2022-2027) & (US$ Million)
Table 36. North America Mobile Value-Added Services (VAS) Market Size by Type (2016-2021) (US$ Million)
Table 37. North America Mobile Value-Added Services (VAS) Market Size by Type (2022-2027) & (US$ Million)
Table 38. North America Mobile Value-Added Services (VAS) Market Size by Application (2016-2021) (US$ Million)
Table 39. North America Mobile Value-Added Services (VAS) Market Size by Application (2022-2027) & (US$ Million)
Table 40. North America Mobile Value-Added Services (VAS) Market Size by Country (2016-2021) & (US$ Million)
Table 41. North America Mobile Value-Added Services (VAS) Market Size by Country (2022-2027) & (US$ Million)
Table 42. Europe Mobile Value-Added Services (VAS) Market Size by Type (2016-2021) (US$ Million)
Table 43. Europe Mobile Value-Added Services (VAS) Market Size by Type (2022-2027) & (US$ Million)
Table 44. Europe Mobile Value-Added Services (VAS) Market Size by Application (2016-2021) (US$ Million)
Table 45. Europe Mobile Value-Added Services (VAS) Market Size by Application (2022-2027) & (US$ Million)
Table 46. Europe Mobile Value-Added Services (VAS) Market Size by Country (2016-2021) & (US$ Million)
Table 47. Europe Mobile Value-Added Services (VAS) Market Size by Country (2022-2027) & (US$ Million)
Table 48. Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Type (2016-2021) (US$ Million)
Table 49. Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Type (2022-2027) & (US$ Million)
Table 50. Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Application (2016-2021) (US$ Million)
Table 51. Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Application (2022-2027) & (US$ Million)
Table 52. Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Region (2016-2021) & (US$ Million)
Table 53. Asia-Pacific Mobile Value-Added Services (VAS) Market Size by Region (2022-2027) & (US$ Million)
Table 54. Latin America Mobile Value-Added Services (VAS) Market Size by Type (2016-2021) (US$ Million)
Table 55. Latin America Mobile Value-Added Services (VAS) Market Size by Type (2022-2027) & (US$ Million)
Table 56. Latin America Mobile Value-Added Services (VAS) Market Size by Application (2016-2021) (US$ Million)
Table 57. Latin America Mobile Value-Added Services (VAS) Market Size by Application (2022-2027) & (US$ Million)
Table 58. Latin America Mobile Value-Added Services (VAS) Market Size by Country (2016-2021) & (US$ Million)
Table 59. Latin America Mobile Value-Added Services (VAS) Market Size by Country (2022-2027) & (US$ Million)
Table 60. Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Type (2016-2021) (US$ Million)
Table 61. Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Type (2022-2027) & (US$ Million)
Table 62. Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Application (2016-2021) (US$ Million)
Table 63. Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Application (2022-2027) & (US$ Million)
Table 64. Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Country (2016-2021) & (US$ Million)
Table 65. Middle East & Africa Mobile Value-Added Services (VAS) Market Size by Country (2022-2027) & (US$ Million)
Table 66. America Movil Company Details
Table 67. America Movil Business Overview
Table 68. America Movil Mobile Value-Added Services (VAS) Product
Table 69. America Movil Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 70. America Movil Recent Development
Table 71. Apple Company Details
Table 72. Apple Business Overview
Table 73. Apple Mobile Value-Added Services (VAS) Product
Table 74. Apple Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 75. Apple Recent Development
Table 76. Comviva Technologies Company Details
Table 77. Comviva Technologies Business Overview
Table 78. Comviva Technologies Mobile Value-Added Services (VAS) Product
Table 79. Comviva Technologies Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 80. Comviva Technologies Recent Development
Table 81. Google Company Details
Table 82. Google Business Overview
Table 83. Google Mobile Value-Added Services (VAS) Product
Table 84. Google Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 85. Google Recent Development
Table 86. AT&T Company Details
Table 87. AT&T Business Overview
Table 88. AT&T Mobile Value-Added Services (VAS) Product
Table 89. AT&T Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 90. AT&T Recent Development
Table 91. Blackberry Company Details
Table 92. Blackberry Business Overview
Table 93. Blackberry Mobile Value-Added Services (VAS) Product
Table 94. Blackberry Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 95. Blackberry Recent Development
Table 96. CanvasM Technologies Company Details
Table 97. CanvasM Technologies Business Overview
Table 98. CanvasM Technologies Mobile Value-Added Services (VAS) Product
Table 99. CanvasM Technologies Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 100. CanvasM Technologies Recent Development
Table 101. KongZhong Company Details
Table 102. KongZhong Business Overview
Table 103. KongZhong Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 104. KongZhong Recent Development
Table 105. Near (AdNear) Company Details
Table 106. Near (AdNear) Business Overview
Table 107. Near (AdNear) Mobile Value-Added Services (VAS) Product
Table 108. Near (AdNear) Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 109. Near (AdNear) Recent Development
Table 110. Nokia Company Details
Table 111. Nokia Business Overview
Table 112. Nokia Mobile Value-Added Services (VAS) Product
Table 113. Nokia Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 114. Nokia Recent Development
Table 115. OnMobile Company Details
Table 116. OnMobile Business Overview
Table 117. OnMobile Mobile Value-Added Services (VAS) Product
Table 118. OnMobile Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 119. OnMobile Recent Development
Table 120. Samsung Company Details
Table 121. Samsung Business Overview
Table 122. Samsung Mobile Value-Added Services (VAS) Product
Table 123. Samsung Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 124. Samsung Recent Development
Table 125. Sprint Company Details
Table 126. Sprint Business Overview
Table 127. Sprint Mobile Value-Added Services (VAS) Product
Table 128. Sprint Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 129. Sprint Recent Development
Table 130. Vodafone Company Details
Table 131. Vodafone Business Overview
Table 132. Vodafone Mobile Value-Added Services (VAS) Product
Table 133. Vodafone Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 134. Vodafone Recent Development
Table 135. ZTE Company Details
Table 136. ZTE Business Overview
Table 137. ZTE Mobile Value-Added Services (VAS) Product
Table 138. ZTE Revenue in Mobile Value-Added Services (VAS) Business (2016-2021) & (US$ Million)
Table 139. ZTE Recent Development
Table 140. Research Programs/Design for This Report
Table 141. Key Data Information from Secondary Sources
Table 142. Key Data Information from Primary Sources
List of Figures
Figure 1. Global Mobile Value-Added Services (VAS) Market Share by Type: 2020 VS 2027
Figure 2. Short Messaging Service (SMS) Features
Figure 3. Multimedia Messaging Service (MMS) Features
Figure 4. Location Based Services Features
Figure 5. Mobile Email & IM Features
Figure 6. Mobile Money Features
Figure 7. Mobile Advertising Features
Figure 8. Mobile Infotainment Features
Figure 9. Global Mobile Value-Added Services (VAS) Market Share by Application: 2020 VS 2027
Figure 10. BFSI Case Studies
Figure 11. Media and Entertainment Case Studies
Figure 12. Healthcare Case Studies
Figure 13. Education Case Studies
Figure 14. Retail Case Studies
Figure 15. Government Case Studies
Figure 16. Telecom & IT Case Studies
Figure 17. Others Case Studies
Figure 18. Mobile Value-Added Services (VAS) Report Years Considered
Figure 19. Global Mobile Value-Added Services (VAS) Market Size (US$ Million), Year-over-Year: 2016-2027
Figure 20. Global Mobile Value-Added Services (VAS) Market Size (US$ Million), 2016 VS 2021 VS 2027
Figure 21. Global Mobile Value-Added Services (VAS) Market Share by Regions: 2020 VS 2027
Figure 22. Global Mobile Value-Added Services (VAS) Market Share by Regions (2022-2027)
Figure 23. Global Mobile Value-Added Services (VAS) Market Share by Players in 2020
Figure 24. Global Top Mobile Value-Added Services (VAS) Players by Company Type (Tier 1, Tier 2 and Tier 3) (based on the Revenue in Mobile Value-Added Services (VAS) as of 2020
Figure 25. The Top 10 and 5 Players Market Share by Mobile Value-Added Services (VAS) Revenue in 2020
Figure 26. Global Mobile Value-Added Services (VAS) Revenue Market Share by Type (2016-2021)
Figure 27. Global Mobile Value-Added Services (VAS) Revenue Market Share by Type (2022-2027)
Figure 28. North America Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 29. North America Mobile Value-Added Services (VAS) Market Share by Type (2016-2027)
Figure 30. North America Mobile Value-Added Services (VAS) Market Share by Application (2016-2027)
Figure 31. North America Mobile Value-Added Services (VAS) Market Share by Country (2016-2027)
Figure 32. United States Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 33. Canada Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 34. Europe Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 35. Europe Mobile Value-Added Services (VAS) Market Share by Type (2016-2027)
Figure 36. Europe Mobile Value-Added Services (VAS) Market Share by Application (2016-2027)
Figure 37. Europe Mobile Value-Added Services (VAS) Market Share by Country (2016-2027)
Figure 38. Germany Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 39. France Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 40. U.K. Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 41. Italy Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 42. Russia Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 43. Nordic Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 44. Asia-Pacific Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 45. Asia-Pacific Mobile Value-Added Services (VAS) Market Share by Type (2016-2027)
Figure 46. Asia-Pacific Mobile Value-Added Services (VAS) Market Share by Application (2016-2027)
Figure 47. Asia-Pacific Mobile Value-Added Services (VAS) Market Share by Region (2016-2027)
Figure 48. China Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 49. Japan Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 50. South Korea Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 51. Southeast Asia Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 52. India Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 53. Australia Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 54. Latin America Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 55. Latin America Mobile Value-Added Services (VAS) Market Share by Type (2016-2027)
Figure 56. Latin America Mobile Value-Added Services (VAS) Market Share by Application (2016-2027)
Figure 57. Latin America Mobile Value-Added Services (VAS) Market Share by Country (2016-2027)
Figure 58. Mexico Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 59. Brazil Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 60. Middle East & Africa Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 61. Middle East & Africa Mobile Value-Added Services (VAS) Market Share by Type (2016-2027)
Figure 62. Middle East & Africa Mobile Value-Added Services (VAS) Market Share by Application (2016-2027)
Figure 63. Middle East & Africa Mobile Value-Added Services (VAS) Market Share by Country (2016-2027)
Figure 64. Turkey Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 65. Saudi Arabia Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 66. UAE Mobile Value-Added Services (VAS) Market Size YoY Growth (2016-2027) & (US$ Million)
Figure 67. America Movil Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 68. Apple Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 69. Comviva Technologies Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 70. Google Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 71. AT&T Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 72. Blackberry Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 73. CanvasM Technologies Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 74. KongZhong Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 75. Near (AdNear) Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 76. Nokia Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 77. OnMobile Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 78. Samsung Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 79. Sprint Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 80. Vodafone Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 81. ZTE Revenue Growth Rate in Mobile Value-Added Services (VAS) Business (2016-2021)
Figure 82. Bottom-up and Top-down Approaches for This Report
Figure 83. Data Triangulation
Figure 84. Key Executives Interviewed

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